Stories
NEW WORK: Barclays WSL Football
date
11/12/25
author
For the current Barclays Women's Super League Football season, Aurora has helped develop a suite of content for Barclays to highlight their long-standing commitment to women’s football.
Working closely with the brand and the WSL Football team, we created a range of player-led films, including ‘We Grew Up with Football’ - a celebration of the sport’s remarkable growth and Barclays’ role in supporting it.
We also produced ‘IOU’, an intimate series built around a simple but meaningful question: "Who do players want to thank?". These candid, emotional stories reveal the powerful impact of gratitude and the people who help shape a player’s journey.
Watch the IOU trailer on YouTube, below.
